Social Media Marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually centre on efforts to create content that attracts attention and encourages readers to share it with their social networks, like Facebook or Twitter.

Social Media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns.

 Facebook Like Button
Adding it to your website will encourage readers to share your content with their individual networks on Facebook. Doing so will expose your content to potential fans and customers outside of your direct network and expand your reach.

 Twitter Follow Me Button
Twitter is a powerful social networking service that allows anyone to say anything about anybody in 140 characters or less – this includes spaces and all punctuation. The short posts, known as ‘tweets’ are delivered to other users that have signed up to receive them.

 Facebook Plugin
Facebook Social Plugin is basically a widget you can add to your website to extend the benefits of your Facebook marketing efforts beyond Facebook. It’s a way to get more marketing mojo out of Facebook on your own website, and with a social network that has amassed over 800 million active users.

 Twitter Plugin
Integrate a Twitter Feed onto your website in order to capitalise in bringing the Twitter platform onto your website without the need for your visitors leaving your website.

 Social Media Tool Bar
The addition of a Social Media Toolbar to your website can provide a wonderful user experience and large marketing exposure. The connection between your visitors can be tightened up as they will be able to share news directly with each other.

 Blogs & News
Increase your search engine rankings and increase visitor engagement with Blog and News. Start writing articles that visitors can comment on – writing relevant articles to your industry is a verified way to increase your search engine rankings. Keeping your website updated with relevant content is a great way to keep your visitors returning.

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